KATHMANDU, July 19: Nepal Satellite Telecom (NST), in which TeliaSonera recently acquired the majority ownership, has announced that it is going to re-launch its Hello Nepal brand.
The company´s plan for Hello Nepal, according to a press statement, was to continue it as a cost effective brand, offering the simplest services to meet the communication needs especially in rural areas of Nepal.
“Nepal Satellite will benefit from having become part of the TeliaSonera Group. With TeliaSonera´s support, Nepal Satellite has started planning the course of its further work and investments in Nepal,” the statement quoted Mats Salomonsson, Chairman of Boardof Directors at NST as saying.
For operational and environmental efficiency, Salomonsson said the company was considering sharing Nepal Satellite´s base stations with Ncell, wherever possible, as both companies operate in the same GSM standard. However, the company has preferred to disclose its plan only after it gets necessary approvals from the Nepal Telecom Authority.
Despite possible network sharing between the two companies, the company has assured its customers that it will not affect the quality of their communication services in any negative way.
It is not the first time that TeliaSonera will have two different mobile brands in the same market. In the Nordic and Baltic countries, TeliaSonera offers a wide range of telecom services under its major brands, like Telia in Sweden, NetCom in Norway and EMT in Estonia, among others, and the so called “no frills” services under cost effective brands, such as Halebop in Sweden, Chess in Norway, Diil in Estonia.